226 Hot Tub Leads in 4 Months: What Happened When a Beachcomber Dealer Started With Optimized Marketing
In early 2025, a Beachcomber dealer in Cranbrook came to us with a familiar story: they’d been investing in digital, but it wasn’t paying off
Your small business’ local, online laboratory by testing, improving, and optimizing your marketing dollars into proven, trackable results!
To create a stream of consistent, cost-effective, long-term, locally-focused visitors you need a continually tested and Search Engine Optimized website.
If you want traffic to your site TODAY, this is the way to get it. When done properly it’s the most consistent method of traffic delivery available in local markets.
Your account will have multiple ads tested so we know what resonates with your local market. No 'set it and forget it' strategy with us.
Split-testing is a core part of any optimized web presence and you’ll love the results you see when you start doing more of what your ideal prospects want based on your experiments.
Science – Data-driven marketing based on A/B Split-Tests of your local website.
Psychology – Mental Triggers like consistency, social proof, & authority.
Automation – To find winning ads, test new ads.
Certified Experts – Your optimizer is a certified expert in digital marketing.
Clients Total Revenue Generated from the Web Year Over Year

*based off real client/dealership data
Problem: Branding & Traditional marketing mediums are often hard to track. Leaving dealerships confused about what is working and what is not.
Solution: Optimized Marketing tracks your data from Sales & Revenue. Reverse engineering the buying cycle to pinpoint exactly where your leads are coming from & who is your target buyer persona.
After hiring Optimized Marketing 3 years ago, this Culligan dealership has won the Emmet J. Culligan award 2 years in a row as one of the fastest-growing dealerships in North America.

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In early 2025, a Beachcomber dealer in Cranbrook came to us with a familiar story: they’d been investing in digital, but it wasn’t paying off
Dear Business Owner, If I told you that one of the Culligan dealers made $315,842 in revenue from just $33,317 in ad spend last year,
Remember those days when an “ON AIR” sign almost guaranteed you a captive audience hanging on every word? For local home service businesses, radio once