Hello, fellow marketing enthusiasts! Today, I want to share with you an enlightening podcast episode I recently stumbled upon. It’s titled “From Electrical Engineer to Curing Cancer”, hosted by Brandon Fong on his show ‘Beyond Curious’.
Now, before you jump to conclusions, let me clarify that it’s not about curing cancer per se. Instead, it’s about how YOU can solve your most perplexing problems. Intriguing, isn’t it?
In this episode, Perry Marshall, a man who transitioned from being an electrical engineer to solving some of the world’s most complex problems, shares his insights. He talks about how you can approach problem-solving by leveraging insights from a poem written 1,300 years ago. Yes, you read that right. A poem from the 8th century can help you solve your 21st-century problems!
Perry also discusses how to apply 80/20 thinking at a whole new level to find greater alignment in your life and business with your natural strengths. For those unfamiliar with the concept, 80/20 thinking is based on the Pareto Principle, which states that 80% of effects come from 20% of causes. In business terms, it means that a small portion of your efforts can lead to a significant portion of your results.
Another fascinating concept Perry introduces is ‘Renaissance Time’. It’s a practice he has been following without missing a day for the last 10.5 years. This practice helps gain clarity and discernment, two crucial elements for effective problem-solving.
If you’re the kind of person who wants to be a clearer thinker and learn how to solve problems more effectively, this is an episode that you WILL NOT want to miss. So, grab your headphones, sit back, and prepare to have your brain broken (in a good way, of course).
Remember, the key to growing your business lies in identifying your most pressing problems and finding the BEST next step. And sometimes, that next step might just be a click away. So, why not give it a try? Listen to the podcast and let me know your thoughts. Until next time, keep optimizing!