Handle an Upset Client

Digital Marketing & Client Success Strategist

Ready to show us how you handle high-stakes conversations?

If you’re curious, strategic, and people-focused — we’re excited to see what you bring.

You’re about to enter a live chat conversation with Mike, one of our clients – he’s waiting for you to help him.

Mike runs a roofing company and has been working with us for several months. He recently increased his ad budget and is now feeling frustrated after reviewing his latest performance report. He has concerns about the cost per lead and the overall effectiveness of his marketing.

💬 Treat this like a real client chat. You can ask and tell Mike anything – he will respond. Your goal is to show how you would navigate this conversation with a client – Mike should be in a place where he’s not shopping for a new agency today.

 As a side note – this kind of conversations rarely take place here, but this is the best way to show your people & data skills before we move forward 😉

Ready to move forward? Let’s Make This Official!

Please take your time to answer a few questions in the form below.

Once we receive your answers, we’ll:

  • Review your response to Mike alongside your form

  • Follow up with any clarifying questions, if needed

  • And if everything aligns — we’ll schedule a video call to explore our mutual culture fit and next steps

We’re excited to see where this goes!

 

Join the Optimized Marketing Team!

Go ahead. Fill me out!

    Check as many options as you’re up for!
    Check as many options as you’re interested in. 🙂
  • We’d love to know if it was a customer, friend, family member or someone else who thought you would be interested in joining our team.
  • You’ll have more room to explain in detail later.
  • You can round to the nearest number of months.
  • If you need more room, continue writing on the back of this sheet of paper. (Bet you thought you’d never have to read that miserable, essay-test instruction again.)
  • Ok, you will have a boss, he just hates when you call him that. He claims some sort of strange, negative, psychological issues associated with the term. (We call him boss sometimes anyway just cause it’s funny to see him squirm.)
  • I have nothing funny to write here. Not everything is a joke, alright. This is a job application! Get serious!
  • Check the box if on a scale from 1-10 you’re at least an 8.
  • Even if you’re not familiar with all of them now, more than one of these tools your going to have to own like a boss. (In this instance, using the term boss is completely acceptable.)
  • Give an example of how you’ve used AIs, automations, systems and processes to amplify your skills and possibilities (or even replace you?…) How do you stay ahead of trends in the faster-than-ever evolving digital field?
  • This is the time & space for you to show off your thought process, approach, how you used or would use AI in the previous task scenario.
  • Take this chance to fill us in on the details we forgot to ask you about. Go ahead, brag a little. But not too much. Just the right amount. Don’t mess this up. Seriously.
  • Max. file size: 10 MB.
    Just don’t be mad if we don’t read it. Resumes are just such poor indicators of one’s talents and passions that we don’t really like them. We can act like a normal business and put it in a file, though.
  • This field is for validation purposes and should be left unchanged.

Are YOU a REAL Digital Marketing & Client Success Strategist Who Knows How to Get Results?

This is NOT a job for the unmotivated, the excuse-makers, or those who just “follow instructions.” 

 

If you’re looking for a cushy role where you can clock in, check a few boxes, and collect a paycheck—this is NOT for you.

But if you live and breathe marketing, thrive on solving business challenges, and love talking strategy with clients who NEED your expertise—then keep reading.

At Optimized Marketing, we help small businesses dominate their market with smarter, data-driven digital marketing strategies—and we’re looking for a sharp, strategic, and results-driven expert to join our team.

This is not a back-office role. You will be front and center—advising clients, guiding strategy, and ensuring our marketing efforts drive leads, sales, and revenue.

We don’t do “fluff.” We don’t do vanity metrics. We do what works—and we need someone who understands that marketing isn’t about clicks and likes but about driving real business GROWTH.

 

WHO WE’RE LOOKING FOR 👀

A Digital Marketing Strategist, NOT an Order-Taker – You know how SEO, paid ads, conversion rate optimization (CRO), and analytics work together to drive revenue. You don’t need to set up campaigns yourself, but you must know how they function.

An Analytical Thinker – If you can’t explain why a test failed, how to improve performance, or the meaning of statistical significance, this isn’t for you. We test, measure, and optimize—not guess.

A Master Communicator – You can turn complex strategies into clear, compelling messages that business owners understand (and act on). You write well, speak with confidence, and keep clients engaged.

A Proactive Problem-Solver – If something isn’t working, you don’t wait—you spot it, fix it, and optimize the process to prevent future issues.

Sales-Savvy (Without the Sleaze) – You’ll speak with warm leads (business owners who need help). No cold calls—just genuine, consultative conversations that help businesses see the value we bring.

Hyper-Organized & Detail-Oriented – Small mistakes in marketing cost real money. You double-check everything and ensure no detail is overlooked.

Accountable & Decisive – We don’t micromanage. You’ll own your accounts, make decisions, and be trusted to deliver results.

Tech-Savvy & Always Learning – Marketing evolves fast. You stay ahead of trends, leverage AI, automation, and smart systems to work faster and smarter.

AI-Friendly – You understand that AI and automation don’t replace you — they amplify your skills and possibilities.

A Systems Thinker – You appreciate that repeatable success comes from well-built systems, not random guesswork. You love processes that improve efficiency, scalability, and impact.

Bonus: NLP (Neuro-linguistic programming) Knowledge – If you understand how people think, how they buy, and how to craft messaging that drives action, that’s a major plus.

 

WHAT YOU’LL BE DOING 

Advising Clients on Digital Marketing Strategy – You’ll help business owners understand their results and refine their strategies without overwhelming them with jargon.

Analyzing & Optimizing Performance – You’ll turn data into clear, actionable insights that improve results.

Handling Warm Sales Conversations – You’ll speak with potential clients, uncover their needs, and help them decide if we’re the right fit.

Crafting Persuasive Messaging – You’ll use words that sell—whether it’s in emails, presentations, or marketing copy.

Collaborating & Problem-Solving – When you see an issue, you don’t just report it. You fix it.

Learning – You’ll stay sharp, improve your skills, and keep up with what’s working in digital marketing.

 

 

WHAT’S IN IT FOR YOU?

💻 Work From Anywhere – 100% remote. Your office is wherever you want it to be.

⏳ Flexible Hours – Manage your time, deliver results. We don’t micromanage.

🏖 Unlimited Vacation – If you need time off, take it. We trust you.

📚 Education Budget – We’ll pay for books, courses, and trainings to keep you at the top of your game.

🏆 Elite, No-BS Team – Work with A-players who actually know what they’re doing and love winning.

 

🚫 WHO THIS ROLE IS NOT FOR

If you just want a job to “follow instructions” and collect a paycheck—this isn’t for you. We hire people who think, own their results, and make things better.

If you see AI as a threat rather than a tool, this isn’t for you. We use AI, automation, and smart systems to enhance our marketing strategies, not replace creativity. If you see AI as a threat rather than a tool, this isn’t for you.

If you’re uncomfortable talking to clients—this won’t work. You’ll be on calls, emails, and video chats daily.

If you’re afraid to call out problems—this isn’t the place for you. We value straight talk and solutions.

If you prioritize intuition over data—this isn’t your role. We test, measure, and optimize. Period.

If you don’t get how marketing drives sales—this isn’t for you. We don’t do marketing for the sake of marketing. We do it to drive revenue for our clients.

 

If you resist using systems and processes to work smarter – We’re not here to reinvent the wheel every time. We use proven frameworks, automation, and optimization to get better results, faster. If you love “winging it” over structured execution, this won’t be your place.

 

ARE YOU IN?

If you get marketing, know how to communicate like a pro, and take ownership like a boss, we want to hear from you.

But don’t apply if you’re just “curious” or “kinda interested.”

We only want serious, A-player marketers who are ready to bring their best.

Apply now and let’s build something great together. 🚀 

 

As a side note, if you currently work for any of our customers, your application will not be considered.